OK, you got me.
No more ranting about smartphones and technology and time wasting. Promise. You got me.
We recently did the first Elkhorn Antique Market at the Walworth County Fairgrounds in Elkhorn Wisconsin. We set up in the North Hall--close to the restrooms and steps away from Lion's Club bratwurst as regular readers will remember from previous blogs.
We sold well. And we owe it to technology.
It used to be that folks would ask sheepishly if they could take a photo of something in our booth with a digital camera. Usually they were going to check with someone else and maybe make a purchase down the road. Then the requests were made--but pictures were taken with smartphones. Then the requests stopped and photos were just snapped.
Snap away folks. This past Elkhorn, two people took photos, sent texts to decision makers and purchases were made--all in the span of about 4 minutes.
Credit cards. It used to be a pain and great expense to have all the widgets necessary to take credit cards. No more. We got SQUARE. The fabulous little thingie-ma-bob that you snap on your IPAD (YES, we have one!) download the app and in a New York Minute you can process a transaction from any credit card and the money is deposited directly in your checking account. If we had not been SQUARE at Elkhorn--we would have missed out on several hundred dollars of sales.
The Old Dog and Dear Husbola have learned a few new tricks.
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